Urban Assault Ride to Occupy Streets in 10 Cities in 2012

New Belgique Urban Assault Ride kicks soured 2012 with more Beer, Bikes and Big Wheels Nation’s maximal cycle hoarder catch program marks 10th day with stops in 10 cities

Longmont, CO – Jan 5, 2012 – The nation’s most popular cycle hoarder catch series, the New Belgique Urban Assault Ride, will occupy the streets of 10 cities in 2012, with the flavour person regular for metropolis on Sunday, Feb 26.

Now in its 10th season, The Urban Assault Ride has embellish a much-loved practice for thousands of free-spirited cyclists who embrace the cycling style and community.  Its popularity is mostly cod to it’s unequalled “Choose your Own Adventure” format, that requires teams of two to organisation their possess routes to checkpoints every over town. At apiece stop, riders drop their bikes and face emotional (and ever changing) challenges which may allow power-sliding bounteous wheels through a race course, sliding downbound a 30’ water slide, or playing “limbo” on mini bikes.  Upon crossing the finish line, cyclists enter a huge after band with New Belgique brews and accolade contests much as the ‘mustache dance-off.’

“Our important content is to create the prizewinning doable day on the bike”, said circumstance founder, Josh Kravetz. “However, the UAR has a deep and daylong long effect in the markets where we’ve held our events. Since riders hit to organisation their possess instruction around town, they end up doctrine themselves innocuous sport routes.” The result: The majority of UAR participants end up using their bikes more for installation following their experience.

Adventure Fit takes this healthy and eco-friendly effect modify further by benefiting topical bike-advocacy non-profits and actuation for zero-waste events. In 2011, the Urban Assault Ride diverted an average of 95% of circumstance waste from landfills and donated revenues to 19 assorted non-profits. This is digit of the important reasons that New Belgique Brewing continues to be the Urban Assault Ride’s title sponsor.

“The Urban Assault Ride has been a favorite circumstance of the restaurant for heptad years.  It combines elements that we covet:  costumes, bikes and community.  Add a containerful of zany obstacles and checkpoints to that intermixture and you intend whey we’re much bounteous fans of this event,” said Mike Keller, New Belgium’s National Festivarian.  We revalue that Adventure Fit continues to strive to produce zero-waste events.  If you haven’t been before, this is your year.”

“If you’re unable to attain the ride, at small tie us for the after-party festivities,” adds Keller.  ” Proceeds from beer sales go to goodness topical bicycling advocacy groups.”

For the 2012 season, riders can expect every newborn obstacles and after band contests fashioned to challenge every level of cyclist. The UAR is unstoppered to anybody heptad eld older and up. Team divisions allow coed, male, female and family. Prizes are awards to the crowning threesome teams in apiece division. Each circumstance is capped at 1500 riders and binary sellouts are due in 2012.

Registration is unstoppered for the 2012 flavour at  http://www.urbanassaultride.com

2012 Urban Assault Ride Dates & Locations Sunday, Feb 26, 2012 – Tucson, AZ. Sunday, March 25, 2012 – Richmond, VA Sunday, Apr 1, 2012- Charlotte, NC Sunday, June 6, 2012 – St. Louis Sunday, June 10, Minneapolis, MN Sunday, June 24, Austin, TX Sunday, July 15, 2012 – Fort Collins, CO Sunday, July 22, 2012 – Denver, CO Sunday, August 12, 2011 – Des Moines, IA Sunday, August19, 2012 – Chicago, IL

About New Belgique Brewing New Belgique Brewing Company, makers of Fat Tire Amber Ale and a patron of Belgian-inspired beers, began dealings in a tiny Fort author level in 1991. Today, the ordinal maximal foxiness brewer in the U.S., New Belgique produces eight year-round beers; Fat Tire Amber Ale, Ranger IPA, Sunshine Wheat, Blue Paddle Pilsner, 1554 Negroid Ale, Abbey, Mothership Wit and Trippel, as well as a patron of seasonal releases. In addition to producing world-class beers, New Belgique takes feel in being a responsible corporate persona help with progressive programs much as employee ownership, unstoppered aggregation direction and a dedication to environmental stewardship. For more information, visit  http://www.newbelgium.com

About Adventure Fit At Adventure Fit Inc, we live for fun outdoor adventures. Our passion shows in our impact through every event, team, and undergo we create. Founded on the shibboleth “Come out and Play!”, Adventure Fit has produced whatever of the country’s most popular participatory fair events.

Our events are not only fun and unique, they also hit a deeper goal: to unstoppered the eyes of our participants to a concern of greater social and environmental responsibility. We relation only with companies that hit sustainable playing practices and provide back to non-profits around the country. For more information, visit http://www.adventurefit.com

Source: Sharon Cutler

 

Shaver Price